Stories Beat Statistics: The Power of Data Storytelling

Do you struggle with driving change or action with your insights? Data storytelling is one of the most important skills you can obtain and develop into today’s data economy. It is the critical “last mile” of communication that transforms your findings into something that will inspire change and create value. In this session, you'll learn about the power that stories wield over statistics and gain deeper insights into the art and science of data storytelling.

This session shares:

• How brains respond differently to stories and statistics

• How to build a compelling narrative for insights

• 7 principles for effective visual storytelling

Source: Brent Dykes, Director of Data Strategy, Domo